Darron M. Billeter has a mission to serve, and his students play an important part of that. As a professor in the Marriott School of Business at Brigham Young University, he strives to implement Christlike concern and care while teaching courses in marketing and consumer behavior. Billeter’s day is brightened anytime he can support a student or help them feel their value. He says that the love and gratitude he feels for those he works with influence him to become more like the Savior.
The young Darron knew that he wanted to be a university professor. So, after serving as a missionary for The Church of Jesus Christ of Latter-day Saints in Germany, he began his university education at BYU, graduating with a bachelor’s in 1996. He went on to receive master’s degrees from Northwestern University and Carnegie Mellon University. In 2008, Billeter completed his PhD in industrial administration at Carnegie Mellon University.
Billeter’s excellent work as a professor has earned him widespread recognition. In addition to receiving several teaching and research awards, his students have nominated him twice for the Bateman Marriott School Outstanding Faculty Award.
Grateful for the lives that have touched his, Billeter is eager to give back. Billeter has served on the BYU Faculty Advisory Council and the Marketing Advisory Board in BYU’s marketing department. Since 2010, Billeter has been chair of the BYU Steering Committee for the Marketing and Behavioral Lab.
Billeter is a member of multiple professional associations and academic societies, such as the American Marketing Association and the Society for Judgment and Decision Making. He has multiple publications analyzing marketplace behaviors and product-market relationships in various academic journals, yet some of the most rewarding parts of his career have been cultivating relationships and touching the lives of others.
